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Paul H. Joffe has served as copywriter, editor, proofreader, information architect, designer, production artist, art director, marketing manager, strategist, brainstorming partner and many other roles in the fields of marketing, communications, advertising and public relations.
Paul has edited, formatted text and created covers for more than 20 published books; composed press releases, speeches, scripts, newsletters, eblasts, instruction manuals and web content; produced catalogs and brochures; designed logos, ads, mailers, posters, websites, signage and packaging; directed photo shoots; produced, directed and edited video; bought media; brokered mailing lists; supervised printing; and helped train interns and colleagues who have gone on to their own successful careers.
Paul has edited, formatted text and created covers for more than 20 published books; composed press releases, speeches, scripts, newsletters, eblasts, instruction manuals and web content; produced catalogs and brochures; designed logos, ads, mailers, posters, websites, signage and packaging; directed photo shoots; produced, directed and edited video; bought media; brokered mailing lists; supervised printing; and helped train interns and colleagues who have gone on to their own successful careers.